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Everyone hates the summer in Delhi, that endless continuum of long, sultry days that leave the city listless and irritable, tempers often rising even faster than the mercury. Visitors who blame the city's weather for its residents' lack of good manners and good humor are not far off the mark. But Madan Bhardwaj is all smiles at the prospect of yet another harsh summer. That's because he's the marketing manager for north Delhi-based Standard Electricals, which specializes in sales of inverters — large, rechargeable batteries that have become household essentials in India's blackout-prone capital. Sales invariably shoot up just before the summer onslaught. "The phone won't stop ringing in our office through April and May. We hope to get 50 orders every day!" |
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The marriage between architecture and digital media led to a new discipline: mediatecture. This term doesn’t refer solely to architecture and media, but defines the synergy of different technologies: building, lighting, engineering, etc. Creative use of these technologies takes the concept of architectural design a step further, practically opening new windows to the future, leaping from traditional buildings to multimedia buildings: more functional, more stylish, interactive and even controllable. Illumination, among other factors, plays an important role in this revolution and LEDs are the little wonders that lead architectural lighting to its new level. |
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Componex Nepcon India 2008 will witness exhibitors from 26 countries and is expected to mark more than 20,000 visitors |
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